Random ~ Emotional Liaison

Today’s blog post marks my first focus on bookshelf and the bookshelf that opens this post has to be undoubtedly unique. What made me choose this particular bookshelf for today’s feature is in its Design Philosophy. The story and the inspiration behind the bookshelf is deep and meaningful. It is not something that is obvious to you when you first see the design. But when you read about it, you will get that eureka and understand the principles behind this design. This bookshelf that I am talking about is “Random”, designed by Neuland Industriedesign for MDF Italia in 2005.

MDF Italia’s Random ~ Chaos in Order.

Random is a bookshelf that is best when never full.

Random, as the name implies is a series of wall mounted bookshelves that are standard in size, but having “seemingly” randomly spaced out shelving. The reason I added the quotes to the word seemingly is because, it appears to be random, but there is actually a fixed pattern to it. By placing a series of bookshelves together, they can actually appear random. Add the Random Cabinet (shelving with doors) to your lineup of MDF Italia Random bookshelves and you will get an even more pronounce “random” feel with maximum visual impact. Finding randomness in an orderly pattern is the brilliance to this design. Below is an extract from Neuland Industriedesign’s website which detailed their design philosophy for the Random bookshelf. The Design Philosophy makes so much sense that I find myself thinking of custom building one for my next home which is likely to be even cheaper than getting the originals from MDF Italia.

Its feel of randomness makes it extremely versatile as a display and a storage.

“When we developed Random we were driven by the idea of the singularity of books and the uniqueness of the relation between reader and book. Every book was supposed to receive its true place and space in a bookcase. By observing people’s use of Random, we noticed that it wasn’t a host just for books.  Memorabilia, souvenirs, sculptures also found their way between the books. That made us thought of the storing habits. Why do people store what items in which way? And we quickly discovered the play between concealment towards displaying. There is a linear transition from items being tucked away and the ones brought on display. It is not caused only by functional matters, that could be reduced to the frequency of use or the size of the item, but also by the expression of the emotional liaison to an object. The hidden could be the less popular or the utmost secret, while the visible could be the most important or prestigious. So, we created a playground for this paradigm. From total concealment to explicit exposition, you will now find the right space for every personal item. Random Cabinet gives the possibility to put away the unneeded, the unwanted, the precious or the secret. Random Box leaves places to display the important, the beautiful or the frequent used objects and to hide the valuable; the things worth to be protected, whilst Randomito is the pure sketch of storage. It builds a frame for the prestigious and the loved.”

White is great for Minimalism while Black is cool like Darth Vader.

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